Tuesday 19 April 2011

Lumps and bumps...

So last week saw the first official photoshoot for the lingerie range which was amazing.

For those of you that don't know the lingerie range is for women who like myself gain or lose a pound or two from time to time but still want their sexy undies to look fab. So each piece is totally adjustable at the side of the knickers, front of the bra and the straps and they are all covered in gorgeous ribbons and vintage buttons...total luxury..!!

We have also created a Victory Vixens range for woman going through cancer as the weight loss/gain during treatment can be pretty substantial so the adjustableness (not even a word but needs must) works really well. We also have high waisted knickers to hide drains or tubing and pockets in the bra's for prosthesis.

So...we were all set....or so I thought.

On a slightly random night out with the boy last week we met a gentleman who in between teaching us martial arts so we could defend ourselves (he almost broke the boys thumb) and telling me how lovely I was (clearly very drunk) explained to me that maternity underwear could do with a big shake up as some of it is very plain and boring.

Even through the haze of white wine and gin I could tell he was on to something so after a quick bit of market research and chatting to alot of pregnant women (I am VERY broody now) we have decided to add a maternity range to our lingerie empire...!!

So what started out as a curvy girls quest to find undies that didn't make us look like a piece of pork trussed up at the butchers or like a lady of the night ahs now turned into a lingerie line to suit every woman....hurrah for lumps and bumps!!

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